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Three lessons to learn from Renault’s Va Va Voom Button Clio campaign (w/Sponsored Video)

If you've missed Renault's latest #pushthebutton Clio ads then you're in for a treat, and that's not just my opinion, the interweb is abuzz with talk of this 'advertising' campaign in a way that's usually...

Infiniti confirms new high-performance sports model is on its way (w/VIDEO)

Amidst the launch of Infiniti's new compact executive Q50 model, Johan de Nysschen, the company's president, has confirmed they're working on a high-performance sports model to lift the aspirational...

The Best Automotive April Fools’ pranks of 2013

Every year we gather together the best April 1st pranks produced by the car industry, some of which might generate a laugh, while others fall flat because, let's face it, humour isn't normally a core ...

Audi A3 Saloon set to take on Merc’s CLA and BMW’s 2 Series (w/VIDEO)

Audi's new TV channel - Audi MediaTV - will be first to reveal its latest model next Wednesday, 27th March. The A3 Saloon, based on a elongated A3 platform, will compete against the Mercedes-Benz CLA ...

Hyundai provides a stunning glimpse of the future with Concept HND-9

Hyundai, the world's fastest growing car brand, is making a bid for the premium sector with its new luxury sports coupé concept. The HND-9 represents an evolution of Hyundai’s fluidic sculpture design...

BMW introduces a new ‘sound logo’..

I bet you weren't aware that BMW had a sound logo. All right, perhaps you were, but did you notice they'd changed it? If you're scratching your head wondering what I'm talking about, I'll show you what...

Lotus moves to dispel another careless whisper (w/Statement)

News of Lotus' demise has been greatly exaggerated, following a report this morning that it was being liquidated. The news, first published in Autocar, wrongly reported that the company's appearance on...

Audi loses more of its top brass to Infiniti (w/VIDEO)

It's hardly surprising, given the background of Infiniti President Johan de Nysschen (who was formerly President, Audi of Americas), but today Nissan's luxury brand announced it had acquired a further...

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