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Chevy Camaro comes to the UK

Up until now, if you wanted to buy your very own American muscle car here in the UK, then your choices were limited to one of the reputable import agents or handling the…

On the edge or a step too far? The Super Bowl ads that crossed the line

Super Bowl ads are a multi-million dollar investment for brands, so it's hardly surprising to find some stretching that little bit 'too far' in their quest to ensure a…

Super Bowl XLVI Automotive Ads – The Post-game Reckoning

The New York Giants may have won the game on the field, but the online battle for top video ad is still going strong.

Super Bowl Automotive Scorecard: Part 2

With Super Bowl 2012 just hours away, we're taking another look at our scorecard as automotive brands pitch hard to win over the biggest single-event audience in the…

Updated: Super Bowl XLVI – The Greatest Automotive Ad Game on Earth..

In 9 days, 10 hours and 23 minutes the biggest U.S. sporting event of the year, Super Bowl 46, will begin. But what does American Football have to do with cars?

The Joy of Marketing – 23 ads that use sex to sell cars [VIDEOS]

Whether it's appropriate or not, sex has been used to sell nearly every type of product since the beginning of advertising itself and even more so when it comes to…

COMPETITION: Win tickets to see the British Touring Cars at Silverstone (21-22 August)

Our 3rd competition of the year at Silverstone offers tickets to a superb action-packed ‘Top Gun’ weekend of BTCC and Air Display action.

Manufacturer-backed Chevy Cruze enters the BTCC with Jason Plato

Chevrolet's race winning Cruze enters this season's BTCC in the hands of Jason Plato.