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Pepsi takes a ‘test drive’ to the max (w/VIDEO)
March 13, 2013
Mike, the Minivan driver, heads out for a test drive in a Chevy Camaro, with the salesman (Steve) offering him encouragement to put his foot down. Little does Steve realise, Mike is really Nascar legend...
Chevy Camaro comes to the UK
February 14, 2012
Up until now, if you wanted to buy your very own American muscle car here in the UK, then your choices were limited to one of the reputable import agents or handling the direct shipment yourself. Even the Boss 302 Mustang, that we ran on behalf of Ford Europe last year, doesn't come with a UK price tag.
Super Bowl Automotive Scorecard: Part 2
February 5, 2012
With Super Bowl 2012 just hours away, we're taking another look at our scorecard as automotive brands pitch hard to win over the biggest single-event audience in the world.
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February 14, 2012
Chevy Camaro comes to the UK
Up until now, if you wanted to buy your very own American muscle car here in the UK, then your choices were limited to one of the reputable import agents or handling the…
February 6, 2012
On the edge or a step too far? The Super Bowl ads that crossed the line
Super Bowl ads are a multi-million dollar investment for brands, so it's hardly surprising to find some stretching that little bit 'too far' in their quest to ensure a…
February 6, 2012
Super Bowl XLVI Automotive Ads – The Post-game Reckoning
The New York Giants may have won the game on the field, but the online battle for top video ad is still going strong.
February 5, 2012
Super Bowl Automotive Scorecard: Part 2
With Super Bowl 2012 just hours away, we're taking another look at our scorecard as automotive brands pitch hard to win over the biggest single-event audience in the…
January 30, 2012
Updated: Super Bowl XLVI – The Greatest Automotive Ad Game on Earth..
In 9 days, 10 hours and 23 minutes the biggest U.S. sporting event of the year, Super Bowl 46, will begin. But what does American Football have to do with cars?
February 17, 2011
The Joy of Marketing – 23 ads that use sex to sell cars [VIDEOS]
Whether it's appropriate or not, sex has been used to sell nearly every type of product since the beginning of advertising itself and even more so when it comes to…
August 4, 2010
COMPETITION: Win tickets to see the British Touring Cars at Silverstone (21-22 August)
Our 3rd competition of the year at Silverstone offers tickets to a superb action-packed ‘Top Gun’ weekend of BTCC and Air Display action.
March 22, 2010
Manufacturer-backed Chevy Cruze enters the BTCC with Jason Plato
Chevrolet's race winning Cruze enters this season's BTCC in the hands of Jason Plato.
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