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Dany Bahar of Lotus suspended – but what could he have done so wrong?
Several people have asked me why Dany Bahar, the CEO of Group Lotus, was suspended last Friday, and why DRB-Hicom have chosen not to give a reason when asked.
BMW opens its first brand retail store in Paris and aims for the utopian single customer experience
Ferrari were the innovators in this space back in 2007, led by their Head of Sales, Marketing and Communications at the time - Dany Bahar. The Ferrari Store was then…
Group Lotus – A future worth fighting for
It's been a matter of debate for months now as rumours continue to abound over the future of Group Lotus. But rather than clarify the situation, most reports serve only…
Lotus: What happened to the truth..?
Do you care about the truth? Do you care about the survival of a company whose engineering innovation has fundamentally influenced the cars we drive today? Do you…
Lotus in China, Malaysia and Indycars..
At this week's Auto China motorshow in Beijing, Lotus have been showcasing a limited edition Evora GTE specially adapted for Chinese roads. Meanwhile new owner DRB-Hicom…
Lotus speaks out over rumours of its untimely demise..
In the light of continuing speculation, Lotus has taken the extraordinary step and released a full statement to dispel any rumours and clarify the present situation.
Lotus’ Exige R-GT rally prepares for FIA homologation (updated w/VIDEO)
Although some of Group Lotus' recent plans have been scoffed at by many (myself included), the one aspect I 'really' approve of is Lotus' move into rallying. After all,…
Lotus unveils its fastest ever roadster and calls it an Exige..
When is an Elise not an Elise? When it's an Exige with its roof removed. Kind of like an Elise, but not. If you see what I mean. No? Well neither did we.
