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Is DRB-Hicom Fiddling While Lotus Burns..?
October 5, 2012
For any business to function it needs to produce a product or service, sell it to customers, develop new offerings and promote them in order to generate demand. It also needs working capital to pay its suppliers, develop its staff and motivate all involved in its organisation to outperform its competitors. Lotus appears to be doing none of these, and to all intents and purposes is like a patient 'surviving' on life support - not 'living' - because that would involve actually getting up and doing something, but surviving - as in artificially being kept alive.
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