Featured
BMW opens its first brand retail store in Paris and aims for the utopian single customer experience
May 23, 2012
Ferrari were the innovators in this space back in 2007, led by their Head of Sales, Marketing and Communications at the time - Dany Bahar. The Ferrari Store was then joined by Ferrari Artelier - providing an area within flagship stores where customers could feel and experience its products and the type of customisations on offer.
Features & Reviews
Flat out without moving – Get the picture?
Industry
Mercedes-Benz World revs up Mother’s Day
Mercedes-Benz Grand Prix Event
October 5, 2009
Mercedes is throwing a party to celebrate its Motorsport year, and you're all invited.
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October 5, 2009
Mercedes-Benz Grand Prix Event
Mercedes is throwing a party to celebrate its Motorsport year, and you're all invited.