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The BMW brand has been synonymous with films ever since the groundbreaking 'The Hire' film series of 2001 and 2002, which ignored convention and created the phenomenon now known as online films. Eight short films by critically acclaimed Hollywood directors, were viewed by more than 100 million people and set a benchmark that remains just as untouchable almost a decade later.

Honda Racing Team has produced four short documentary films on its participation in the 2011 Dunlop MSA British Touring Car Championship. Each film will focus on what drives the Honda Racing Team to achieve success in one of Britain's biggest and most exciting race series. The first documentary, produced by leading short film label, Future Shorts, will be released in late August, ahead of Rounds 19-21 of the BTCC at Knockhill.