Steve Davies

Volkswagen stole a march on other car makers at this year's Super Bowl by launching its promotional ads 1 week early - the resulting void filled by their campaign resulted in more than 35 million online views, plus over 100 million TV views during the event.

The one thing that's truly bothered me about Jaguar's XF is its front-end design. When the XF-Concept first appeared at the North American International Auto Show in 2007, it was widely hailed as a stunning return to form and arguably the best looking executive saloon ever produced by the brand.

Call me a sad old romantic, but I love these images of Jaguar's iconic E-Type and XF in New York. We're so often presented with press images devoid of any life or emotion, that when these arrived last night I thought it warranted an article all on its own.

Lovely isn't it? This is the new Scion FR-S and if it looks somewhat familiar then that's because Scion is a North American brand owned by Toyota, and you've seen this car as the Toyota FT-86 II concept.

Earlier this year if you remember, Finland’s four-time world rally champion Juha Kankkunen drove a Bentley Continental Supersports convertible at 205.48 mph on the frozen Baltic Sea, off the coast of Finland. Another day in the office you might say, for someone who's lived on the edge of mortal danger throughout most of his career.

The V12 Lamborghini Aventador LP 700-4 made its Asian debut this morning on Lamborghini’s stand at the Auto Shanghai 2011. The event also marked the launch of the Gallardo LP 550-2 Tricolore at a special off-site event held in the Shanghai Expo. The LP 550-2 Tricolore was developed to pay homage to Italy, but this was the first time it had been shown in China.

From June 2011 the Porsche Cayenne and Panamera will receive detailed improvements, additions and new options together with more efficient engines that produce lower CO2 emissions. So to celebrate these gains in frugality, they've added more power - well this is Porsche after all.

It's called the XV Concept, but it looks a lot like where Subaru are likely to be heading with a Forester replacement. Launched this morning at the Shanghai Auto Show, Subaru describes the XV Concept as "..defining a new generation of crossover vehicle, blending traditional SUV practicality within a fashionable form."