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February 21, 2011
Geneva Watch: Maserati GranCabrio Sport
Maserati's GranCabrio is the latest recipient of the company's all-alloy 444 bhp 4.7-litre V8 engine, which is already used to power the GranTurismo S and Quattroporte Sport GT S saloon.
February 20, 2011
BMW 1 Series M Coupé – the DNA inside
BMW's forthcoming F10-based M5 is almost upon us, with first deliveries expected in autumn 2011, but the real 'Daddy' of the M car range is the M3. In the true vernacular of the term such an accolade is usually bestowed on the quickest or most powerful model, but I'm using it in its purest sense - Daddy, as in father, the progenitor and main ancestor of BMW's M DNA.
February 19, 2011
Rolls-Royce switches on its electric car programme with the 102EX
When you think about it, Rolls-Royce is the most natural brand to embrace a fully-electric drivetrain - silence is intrinsic to its cars as is effortless performance from tickover.
February 18, 2011
Lotus show it can still shed a few pounds
It's getting way too easy being cynical these days whenever Lotus makes an announcement about a new car - but this time it's not some botox-infused New Era model, instead it's that old favourite - the Elise - which some critics had begun to think the company had forgotten.
February 18, 2011
edo competition builds a rival for the Lamborghini Aventador LP700-4
On the eve of Lamborghini’s new Aventador LP700-4 due to be launched at the Geneva Motor Show, German tuner edo competition have stolen some of Lamborghini’s limelight by launching their own Murciélago replacement – or at least if not a replacement, a car which might tempt LP700-4 buyers to stay with the Murciélago just a little while longer.
February 18, 2011
Be smart, be different..
Owning a smart fortwo has always been about expressing your personality and rebelling against from the purely functional nature of city cars. Long before BMW MINI offered custom mirror casings and body stripes, smart offered customers the chance to swap entire body panels and change the look of their cars in just a few simple steps. So what happened?
IndustryFeatures & ReviewsAutomotive
February 17, 2011
The Joy of Marketing – 23 ads that use sex to sell cars [VIDEOS]
Whether it's appropriate or not, sex has been used to sell nearly every type of product since the beginning of advertising itself and even more so when it comes to digital advertising on the internet.
February 16, 2011
Porsche goes Electric with the Panamera S Hybrid and Boxster E
Porsche will be showing two innovations at the Geneva Motor Show next month, which will mark the future direction of the marque as it further embraces sustainable energy in its road cars - the Panamera Hybrid and Boxster E Concept.