It’s that time of the year when those boffins from BMW put their little grey-cells together and devise an outstandingly clever solution… to a problem that nobody is as yet aware of. Last year it was those colour-coded BMW roundels, providing a means to show your true colours during the UK General Election.

This year, with spring in the air and a Royal Wedding later this month, BMW have foreseen the demand for celebratory souvenirs and revealed the NEW BMW M3 ROYAL EDITION.

As a tribute to HRH Prince William of Wales and Miss Catherine Middleton, a very special Royal Edition of the M3 will be available at BMW Dealerships throughout the country from today (and for this month only).

M3 Royal Edition

The majestic Royal Edition is available in three colours – Regal Red, Bridal White and Imperial Blue. It will be resplendently upholstered in Windsor White Dakota leather and adorned with a special commemorative ‘Will’ emblem in place of the standard car’s ‘M3’ badge.

Joe Kerre, BMW Junior Operations Kindle Executive at BMW’s Forschungs und Narren division in Munich, spoke passionately about the latest M car: “The Royal Wedding has captured the people’s imagination, so we thought that it would be a fitting tribute to offer an exclusive edition of one of our most majestic models. Given the Windsor’s German heritage, the BMW M3 Royal Edition should make for the ideal wedding gift.”

For more information, call 0800 777 120 or contact pauline.yorlegg@bmw.co.uk


Written By

Steve Davies

Steve is an investor, private equity advisor and former Partner at KPMG, PwC and Bain.   Most importantly he's a life-long car enthusiast, mountain biker and active sports enthusiast. He designs and builds technology platforms and is the architect behind Transmission.

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