Mike, the Minivan driver, heads out for a test drive in a Chevy Camaro, with the salesman (Steve) offering him encouragement to put his foot down.

Little does Steve realise, Mike is really Nascar legend Jeff Gordon in disguise and the Camaro some 300bhp less powerful than his Sprint Cup race car.

Hilarity ensues, although not before the salesman almost loses his lunch..

  • Pepsi-Jeff-Gordon_G2
  • Pepsi-Jeff-Gordon_G3

Steve may never be the same after the test drive of his life, but for Pepsi, they’ve just created an instant viral hit.

With over 1.8 million views in less than 24 hours (plus 345,796 social shares) it’s our ad of the day even if its (probably) all staged for our entertainment.

Source: data courtesy of Unruly Media’s Viral Video Chart.


Written By

Steve Davies

Steve is an investor, private equity advisor and former Partner at KPMG, PwC and Bain.   Most importantly he's a life-long car enthusiast, mountain biker and active sports enthusiast. He designs and builds technology platforms and is the architect behind Transmission.

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