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McLaren and Forza Motorsport offer the ride of a lifetime in the P1 at Goodwood
As prizes go, this one's priceless - as in, you really cannot buy this even if you flash a wad of notes in Ron Dennis' direction. The best seat in the house will be…
McLaren-Honda and the rumour of a really cool road car: Op-Ed
McLaren and Honda. Said in the same sentence, the two marques bring flashbacks to the minds of petrolheads of Ayrton Senna and Alain Prost shuffling their Mclaren MP4/4s…
Caterham sends the clearest message with its most simple entry-level Seven
As Telegrams go, the latest communication from Caterham is typically short on detail, yet warning of great things to come. Caterham Cars to release new, affordable,…
Toyota lead BrandZ’s Top 10 Most Valuable Auto Brands, but what does that say about Lexus?
Another month sees yet another global ranking of top automotive brands, this time from Millward Brown Optimor, a subsidiary of advertising and marketing agency WPP. The…
Focus on Audi: How much of a brand’s PR is merely bluster?
A few of you might have been following the problems we've experienced during the past year or so with our Mk2 Audi TT. It's far from 'breaking news', every model at some…
Volvo teams up with Swedish House Mafia to promote the new XC60 (w/VIDEO)
DJ trio Swedish House Mafia split up in March after less than five years at the top of the dance music scene. And while their final appearance was at the Ultra Music…
Adwatch: Audi’s Star Trek Challenge pits Leonard Nimoy’s Spock against Zachary Quinto’s (w/VIDEO)
If you're a Star Trek fan you'll love this new ad for the Audi S7. It features 82-year old Leonard Nimoy, the original Spock from the 1966–1969 Star Trek series who goes…
Nordkapp Challenge: ‘Five Morgans Go Adventuring’ to one of Europe’s most northerly points
On the morning of Sunday May 5th 2013, five Morgan sports cars will leave the company’s historical Malvern factory in Worcestershire and head north to a small…
