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Unite union calls for new capital to be invested in Aston Martin’s business
Aston Martin employs around 1,800 staff including contract and agency workers, mostly in the UK, so it's understandable that their trade union, Unite, is seeking…
Why the rumours about Aston Martin are little more than a storm in a teacup..
You may have heard the rumours which kicked-off a few weeks ago that Aston Martin was up for sale. I forget who started them, but it didn't take long for the usual…
DRB-Hicom Chairman confirms Lotus is ‘not safe’ and considers its disposal
Yesterday at an extraordinary general meeting (EGM) in Shah Alam, DRB-Hicom's Chairman Datuk Syed Mohamad Syed Murtaza confirmed what we've known for a while, that the…
The Importance of Being Caterham: SkiddMark says farewell to Andy Noble
Writing the epitaph of a once great brand is never an easy thing to do, but yesterday I learned of the departure of Sales and Marketing Director Andy Noble from Caterham…
Why BMW’s plan to release 20 new front-wheel drive models could be the beginning of the end
The headline sounds downright depressing doesn't it? The End is Nigh! BMW - staunch exponent of right-wheel drive cars - has finally sold out and conceded that the…
Why Kia is more sporty than Volkswagen
Yesterday I was reading Kia's announcement about the need to raise its brand image by offering more sporty cars - you know, the usual marketing rhetoric about being…
Win a trip to the Detroit Motor Show with Hyundai’s Asphalt 7 Contest (w/VIDEO)
January's Detroit Motor Show looks set to provide a real kick-start to 2013, with a host of new model premieres from the world's largest car makers. One of those car…
Which Automotive Brands are winning the Content Marketing race?
When it comes to content marketing, one format stands above all others - video. It's the most powerful medium for switching-on a customer and delivering a memorable…
