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BMW introduces a new ‘sound logo’..
I bet you weren't aware that BMW had a sound logo. All right, perhaps you were, but did you notice they'd changed it? If you're scratching your head wondering what I'm…
Super Bowl 47 Car Ads – the post-game reckoning (w/VIDEOS)
Most people if asked would say they weren't interested in car ads, although perhaps what they really mean is they don't 'like' car ads, because there's a huge difference…
All-new BMW Z4 GTE joins ALMS in 2013 (w/VIDEO)
After four years competing with the BMW M3 GT, the new Z4 GTE takes over the marque's campaign in the 2013 American Le Mans Series (ALMS). The new car was launched…
BMW 3 Series Gran Turismo – it’s an all-new variant, but who’s it for? (w/VIDEO)
There's a growing sense in some quarters that car makers have got 'niche fever', and they've got it bad. In a bid to differentiate their brands, and flex their…
Timo Glock signs for BMW in DTM while Marussia waits to confirm its future plans
It was hardly a surprise to hear that Timo Glock will line up for BMW Motorsport in the DTM during 2013. As Status Grand Prix owner Mark Gallagher said on Twitter,…
Timo Glock parts company with Marussia F1 and tests for BMW in DTM
Yesterday's announcement by the Marussia F1 Team came as a shock to many, Timo Glock, former GP2 champion, the man who turned down a seat at Renault F1 (now Lotus F1) to…
BMW’s 2012 Review of the year – plus a strong argument for winter tyres (w/VIDEOS)
As will increasingly become the norm during 2013, brands are discovering ways of creating their own content which is watchable, sometimes entertaining and worthwhile.…
Introducing the new BMW M6 Gran Coupé and what it might mean for the future of the M5 (w/VIDEO)
It's the four-door coupé version of BMW's M6, which will debut at the NAIAS Detroit Motor Show in January. Powered by the same 552bhp twin-turbocharged 4.4-litre V8…
