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AdWatch: Hyundai’s Genesis Coupe vs an Arrow campaign misses the target..
We've probably all used the saying, "Great Minds Think Alike", at some point in our lives and the same impression of déjà vu can sometimes apply with advertising…
Film: Mercedes celebrates the Open Golf Championship with the trickshot to end all trickshots..
I can't decide what to be more impressed by, the predictable trajectory of golfer Jake Shepherd's swing, or former Formula 1 driver David Coulthard's ability to spot the…
BMW’s New M3 and M5 M Performance Editions go on sale
Would you like one? BMW are producing a limited run of M Performance Editions for the BMW M3 and BMW M5 - just for the UK market. Fitted with their familiar 414bhp and…
BMW UK announces the M3 Coupé Frozen Silver Edition
To mark the 40th anniversary year of M GmbH, BMW are offering a limited-edition M3 Coupé Frozen Silver Edition model for UK customers. 2012 will also be the final year…
Prank or fail? A sideays glance at April Fools Day 2012
According to the website, aprilfoolsdayontheweb.com, there were more than 350 April Fools' Day pranks conducted by brands and bloggers across the web yesterday. We kept…
Ad Watch: The most amusing Automotive April Fools’ pranks of 2011/2012
All-Fools' Day. It's a great opportunity for PRs to drop the pretence of responsible behaviour and unleash the hidden child within, but it takes more than clowning…
Video: BMW Concept M135i at Geneva 2012
BMW has unveiled their Concept M135i at Geneva this morning, showcasing its new 3-door 1 Series design and the first six-cylinder petrol engine M Performance model.
BMW Concept M135i set to appear at Geneva
Don't get bogged down in the name - M135i - or try and correlate its powerplant with that of the previous generation 1 M. This is a straight six twin-turbocharged 1…
