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On the edge or a step too far? The Super Bowl ads that crossed the line

Super Bowl ads are a multi-million dollar investment for brands, so it's hardly surprising to find some stretching that little bit 'too far' in their quest to ensure a…

Super Bowl XLVI Automotive Ads – The Post-game Reckoning

The New York Giants may have won the game on the field, but the online battle for top video ad is still going strong.

Super Bowl Automotive Scorecard: Part 2

With Super Bowl 2012 just hours away, we're taking another look at our scorecard as automotive brands pitch hard to win over the biggest single-event audience in the…

Updated: Super Bowl XLVI – The Greatest Automotive Ad Game on Earth..

In 9 days, 10 hours and 23 minutes the biggest U.S. sporting event of the year, Super Bowl 46, will begin. But what does American Football have to do with cars?

Top 10 Automotive social video campaigns of 2011

We hear a lot about Intelligence in the motoring industry, it's become the norm in automotive acronyms, especially for the leading German car makers - Intelligent…

Kia goes baiting BMW’s M5

In response to BMW's M5, Kia will be unveiling a new sports saloon concept at the next month's Frankfurt motor show. "In response..?" I hear you say, "I didn't know…

Kia to launch POP concept in Paris

Kia to launch POP concept in Paris

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