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Porsche builds a special 911 Carrera 4S inspired by an outdated social media metric
August 6, 2013
To celebrate its growing Facebook audience, Porsche has unveiled a special 911 Carrera 4S that was created based on the votes curated from its burgeoning social community. The distinctive 911 features...
Adwatch: Porsche’s Boxster Road Trip shows how NOT to run a digital campaign
June 18, 2012
I've been an outspoken critic of brands who boast about the size of their fan base. Of course, it's an understandable temptation, especially if you allow yourself to be influenced by the vernacular of a Facebook 'Like'. But what use is a follower, if they don't then engage with a brand in a way that translates into commercial value?
Motorsport
Review: Johnnie Walker – Step Inside The Circuit video series
News
BMW in Hollywood: making the impossible, possible
Volkswagen removes ‘Shoot the Gap’ advert following viewer backlash
July 29, 2010
When a marketing campaign backfires, sometimes the best advice is NOT to run and hide...
Industry
We’re back in business
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June 18, 2012
Adwatch: Porsche’s Boxster Road Trip shows how NOT to run a digital campaign
I've been an outspoken critic of brands who boast about the size of their fan base. Of course, it's an understandable temptation, especially if you allow yourself to be…
July 20, 2011
Review: Johnnie Walker – Step Inside The Circuit video series
We are always on the look-out for good-quality content that we can bring to the attention of readers and enthusiasts, saving them time searching to find it and rewarding…
July 1, 2011
BMW in Hollywood: making the impossible, possible
BMW is back in Hollywood with a starring role in Tom Cruise's new Mission Impossible film "Ghost Protocol", using a 6 Series Convertible and the new electric hybrid…
July 29, 2010
Volkswagen removes ‘Shoot the Gap’ advert following viewer backlash
When a marketing campaign backfires, sometimes the best advice is NOT to run and hide...
July 11, 2010
We’re back in business
After last weekend's attack on our servers, we're rebuilding our web sites to be faster and even better than before.
February 7, 2010
Introducing SkiddPlayer
SkiddPlayer is a community driven video platform designed to make it easy to discover, share and enjoy automotive videos online. Like many projects we become involved…
December 4, 2009
Tune in to Porsche Experience TV
Now you can visit the Porsche Experience Center without leaving your computer.
December 26, 2008
Video of Petter Solberg’s embarassing moment
The place - last week's Bettega Memorial Rallysprint in Bologna, Italy. The driver - Petter Solberg, 2003 WRC champion as he performed a parade lap for the crowd. But…
