Most Recent Stories

Focus on Audi: How much of a brand’s PR is merely bluster?

A few of you might have been following the problems we've experienced during the past year or so with our Mk2 Audi TT. It's far from 'breaking news', every model at some time in its life will experience...

Volvo teams up with Swedish House Mafia to promote the new XC60 (w/VIDEO)

DJ trio Swedish House Mafia split up in March after less than five years at the top of the dance music scene. And while their final appearance was at the Ultra Music Festival in Miami USA, they had one...

Adwatch: Audi’s Star Trek Challenge pits Leonard Nimoy’s Spock against Zachary Quinto’s (w/VIDEO)

If you're a Star Trek fan you'll love this new ad for the Audi S7. It features 82-year old Leonard Nimoy, the original Spock from the 1966–1969 Star Trek series who goes head-to-head with newbie Zachary...

Nordkapp Challenge: ‘Five Morgans Go Adventuring’ to one of Europe’s most northerly points

On the morning of Sunday May 5th 2013, five Morgan sports cars will leave the company’s historical Malvern factory in Worcestershire and head north to a small municipality in Finnmark county, Norway. ...

Driving a Land Rover is like falling over.. in control (w/VIDEO)

Sometimes brands and their agencies 'over'-think their ad campaigns, to such an extent that all the audience can see is the video rather than the meaning behind it. The latest commercial from Land Rover...

Investindustrial completes equity investment in Aston Martin

Following their announcement in December, Aston Martin and Investindustrial have now completed the transaction which brings £150 million of capital investment to the car maker in exchange for a 37.5 per...

4 cars which are way ahead of Alfa’s 4C (w/VIDEO)

The Alfa Romeo 4C Launch Edition made its début at this year's Geneva Motor Show, featuring the same 237bhp 1,750cc turbocharged petrol engine as the standard car, but with a few extra tricks - most...

Aston Martin Vanquish: where beauty comes from within

Aston Martin's stand at the Shanghai Auto Show is worth a second look, not just because it features the Skyfall DB5, but you'll also find, right at the back, a cutaway of the latest Vanquish. It's been...

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