“A third model would fit Lamborghini very well.  A four door car would be a very feasible approach.” These are the words of Lamborghini SpA CEO Stephan Winkelmann in an interview earlier this week with financial news company Bloomberg.

Lamborghini currently produces two models in the Gallardo and Murcielago and there is obvious appetite to produce a third car not just for diversification reasons but also financial.  Despite the recovering economy, half-year sales are down for the Italian company 18% on last year.

A third model could be a way to raise revenue in the long-term as Lamborghini looks to potentially lock horns with the Porsche Panamera, Maserati Quattroporte and Aston Martin Rapide.

Would you take a four door Lamborghini over an Aston Martin or Porsche equivalent?

A four door “Lamborghini Estoque” concept car was first shown in 2008 at the Paris Motor Show, underlining the seriousness of Lamborghini to go down the executive luxury car route.

Whether Winkelmann will green light a four door Lamborghini and how much it will resemble the Estoque remains to be seen.

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