Jaguar is offering the opportunity to win the first new Jaguar XJ when it rolls off the production line later this year. This all-new luxury saloon, worth more than £62,000, is Jaguar’s flagship model and will launch in showrooms in the New Year.

The Jaguar Prize Competition aims to raise £1m for the NSPCC’s helplines. It will cost £125 per entry and there is no limit to the number of entries per person.

The NSPCC is running a three year Child’s Voice Appeal to raise £50m for its helplines. The money will help grow ChildLine so it can answer every call, text and e-mail from children. It will also go toward developing the NSPCC helpline for adults worried about a child.

Geoff Cousins, Managing Director of Jaguar UK said: “To help give more children the support they need, Jaguar, a long-standing supporter of the NSPCC, is giving away the very first customer ready car to be produced. Our new Jaguar XJ is a blend of stunning design, intuitive technology and innovative thinking – this is a unique chance to own the first one, help raise funds for the Child’s Voice appeal – and ensure even more calls are answered.”

NSPCC director of communications John Grounds said: “Today we are also launching a new online ChildLine service which gives children even more choice in how they seek our help. Children can now text and chat to a ChildLine counsellor at as well as phone in.

“However, there is much still to be done before we can be there for all children. The Jaguar Prize Competition takes us one step further to raising the funds we need to do this.”

The competition runs until 25 November and the winner will be announced on 1 December. Entrants must correctly answer three questions about the new Jaguar XJ to be in for a chance to win the car. You can enter at