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The Hamsters travel back in time for Kia’s New Soul campaign

To promote the new 2013 Kia Soul, those music-loving hamsters return in the third of the brand's chart-topping series of viral videos. 'Bringing Down the House' is…

Gymkhana FIVE – The Most Viral Automotive Video Ad Ever?

It's the mark of a great driving video that even when frozen still - in a photograph - you can still soak in the unique experience of Ken Block at maximum attack on the…

Gymkhana FIVE: San Francisco – The Ultimate Urban Playground

It's here, the fifth episode in the web's most successful social video series and for the first time Gymkhana is let loose on the city streets of San Francisco, home of…

Adwatch: Sky Sports F1 HD (Video)

It goes without saying, that anybody with a whiff of petrol in their veins will be eagerly anticipating next Sunday's Australian grand prix from Melbourne. The start of…

Video: Ken Block reveals his plans for 2012

If you read my interview with Ken Block a few months ago - The Accidental Hero, then you'll already know about Ken's prodigious talent as a graphic designer,…

Super Bowl XLVI Automotive Snapshot – Who’s Gaming Who?

When you look at the latest plethora of Super Bowl ads, what do you see? A bit of fun? Or do they inspire you think about ways in which you can apply the same thinking…

Adwatch: Gadget Master and Slick say ‘Can you do this..?’

Toyota Yaris - not the easiest car to promote in a market crowded with standout superminis. Mainstream stalwarts include the Ford Fiesta, Vauxhall Corsa and Volkswagen…

Why the BBC and Sky joint F1 deal will open the way for augmented broadcasting

After weeks of rumour that the BBC would be dropping its coverage of F1 in a bid to save costs, a seven-year deal was announced this morning which will see both the BBC…